District Manager - North

This role will look after the North region, with a central base in Manchester.

THE ALLSAINTS TEAM

At AllSaints we are in the business of feelings - making our customers feel cool and confident. If, like us, you believe in the power of a great outfit, we'd love to talk to you.

We're a global brand made up of a very diverse mix of talented people in a huge variety of roles. Our products are designed in house and made by a small number of suppliers and artisans around the world to sustainable standards.

We are a brand embarking on a very exciting plan and we are seeking new members of the team who want to contribute to this.

THE ROLE

As District Manager, you’re responsible for leading, managing and motivating your team to deliver an exceptional brand experience to our customers. For us, the District Manager role is not just about what happens within the store’s and concessions - although we want to deliver a wow, showroom experience to our customers every single day - it’s also about the communities around them.

As a District Manager for AllSaints in the North, you will be responsible for driving performance across a portfolio of retail stores, ensuring each location reflects our brand's premium positioning and distinct aesthetic. You’ll lead, coach, and develop Brand Leaders to deliver exceptional customer experiences, achieve commercial targets, and uphold operational excellence. With a strong focus on people leadership, visual merchandising, and business acumen, you’ll play a pivotal role in executing our retail strategy while fostering a culture of innovation, inclusion, and accountability. This role requires regular travel across the region and close collaboration with head office teams to implement company initiatives and ensure consistency across locations.

The role will involve some exceptional time management, resilience, multitasking and determination to ensure that the customer journey, the financial targets and delivery of business critical updates all happen appropriately.

Leadership of your team of managers and brand leaders will be a key part of how you spend your time, upskilling and equipping the team with the commercial skills to succeed and deliver sales targets, as well as exceptional service that makes our customers feel amazing.

WHAT WILL I BE DOING?

• You will be an amazing communicator, acting as the bridge between our brand and your store teams ensuring everyone at every level knows what’s happening at AllSaints, and has the tools and inspiration to succeed!
• Your focus will be on coaching and developing our brand leaders to help them get amazing results and feel confident as the hub of their local AllSaints customer community and at the helm of their store
• Working collaboratively with your brand leaders and store teams, as well as our creative visual merchandising teams you’ll ensure our stores deliver a showroom-quality experience to our customers, which emphasise our beautiful collections whilst maintaining specific trade focus
• Inspiring and directing your team’s development. Aware of any opportunity within the brand and having the ability to give impactful and balanced feedback that helps our leaders to improve and creates a healthy and happy team culture
• You will focus not only on having amazing stores but also more broadly on the brand’s growth across digital, partnerships and concessions as well as having positive impact on the communities and cities we operate in
• You will be field based with travel to stores a key focus for your role - you’ll need to be organised and have great time management. You will be flexible with location and able to travel within the UK

WHAT SKILLS DO I NEED?

• First and foremost you are an amazing leader. You strive to get the best from your team, identifying strengths and you inspire our teams to dazzle our customers. You have a proven ability to grow our talent with strong examples of team development and progression
• You love fashion! We need you to be an irresistible ambassador for AllSaints and a believer in the power of an amazing new outfit (or three!)
• Honest, trustworthy and dependable - you live by our brand values
• Positive and inspiring: you’re a natural coach and want to help our teams do their best and feel appreciated. Supporting the store management teams with to create a fun and aspirational in store atmosphere
• The ability to create and communicate a clear business strategy that links to the brand and the retail strategy
• Full understanding and experience with business KPI's - specifically Conversion, UPT and in-store digital sales, with ability to set realistic but business enhancing targets
• You are a skilled commercial trader - understanding competitors, customers and the environment in which ourstores trade, encouraging store management to build relationships with external support functions
• Plan ahead and anticipate opportunities and risks
• Build strong relationships with head office functions
• Attract and recruit a high calibre of talent
• Proactive and ongoing team development that grows the talent for our brand – takes responsibility and ownership of succession planning and supports global growth
• Ensure effective use of payroll through intelligent team scheduling that delivers the brand experience and budgets

ABOUT THE LOCATION

This role will look after the North region, with a central base in Manchester.

WHAT WE STAND FOR

The Customer is the Boss We work as one proud team to get the best for our customers

One Team We are joined up and encourage others to share their ideas

We Do What We Say We Will We know our goals, and we work with clear outcomes in mind

We Are Responsible We are self aware, understand the impact we have on others and are positive about the future