UK/ROW Digital Trading Coordinator

THE ALLSAINTS TEAM

At AllSaints we are in the business of feelings - making our customers feel cool and confident. If, like us, you believe in the power of a great outfit, we'd love to talk to you.

We're a global brand made up of a very diverse mix of talented people in a huge variety of roles. Our products are designed in house and made by a small number of suppliers and artisans around the world to sustainable standards.

We are a brand embarking on a very exciting plan and we are seeking new members of the team who want to contribute to this.

THE ROLE

Reporting to the Senior Digital Trading Manager / Digital Trading Manager, we are looking for an enthusiastic and detail-oriented Digital Trading Coordinator to support the execution of online trading activities and contribute to the success of Allsaints.com. You will assist in the implementation of site merchandising strategies, analyse performance data, and support the delivery of online campaigns. You will also manage the Digital Trading Assistant, ensuring the smooth execution of daily website operations. This role offers an excellent opportunity to develop your skills in digital trading within a dynamic ecommerce environment.

WHAT WILL I BE DOING

• Support the Digital Trading Manager in the execution of the online trading strategy and campaigns.
• Manage the implementation of site merchandising plans across navigation, category pages, internal search, and product recommendations.
• Responsible for the onsite execution of campaigns, brand and promotional strategies. Working closely with Performance Marketing, CRM and B&M teams to drive initiatives and actions to improve sales and KPIs.
• Monitor daily and weekly website performance, providing initial analysis and highlighting key trends. Contributing to the preparation of daily, weekly, and seasonal reports on trading and KPI performance.
• Providing detailed analysis of key business drivers and producing action plans to ensure sales targets and KPIs are met and opportunities are optimised.
• Assist in the analysis of website data to identify trends in customer behaviour and product performance.
• Weekly monitoring of bestsellers on site, taking action to improve performance and drive conversion. Understand the difference in performance across regions and take actions to optimise markets and influence decision making.
• Contribute to regular performance reviews, including monthly and quarterly meetings, ensuring collaboration across all key stakeholders to capture customer and market insights. Ensure action is taken and incorporated into future forecasts.
• Assist in the execution of online trading events, setting up promotional tactics and promotional codes, ensuring site readiness and accurate product placement. Proactively taking actions to support and drive sales, using a commercial mindset and thinking customer first.
• Analyse key seasonal sales patterns to maintain seasonal and brand awareness, reporting on key customer and competitor behaviour.
• Understanding of European and international markets, including, promotional restrictions and trading laws.
• Support the optimisation of onsite search functionality under the guidance of the Digital Trade Manager.
• Use salesforce sorting rules to optimize product pages. Ensuring these are set up to support conversion and click through rates across different category pages.
• Own the analysis of site navigation, customer journeys, and product placement to identify potential areas for improvement.
• Managing onsite search, ensuring optimal configuration across markets and enhancing the search experience
• Support the planning and execution of site content updates and campaign deployments, ensuring alignment with trading priorities.
• Collaborate with the SEO Manager to support the implementation of organic traffic strategies and online edits to improve site visibility.
• Ownership of delivery and returns communication proposition on site.
• Build positive working relationships with cross-functional teams, including Performance Marketing, CRM, Analytics, and CRO, to support a unified online approach.
• Manage and develop the Digital Trading Assistant, delegating tasks, providing guidance, and ensuring efficient execution of responsibilities.
• Support the wider team in achieving online sales targets and KPIs.
• Ensure all online activities adhere to brand guidelines and contribute to a consistent customer experience.

WHAT SKILLS DO I NEED FOR THE ROLE

• Proven experience in an ecommerce or digital trading role.
• Strong understanding of online trading principles and best practices.
• Analytical skills with the ability to interpret data and identify actionable insights.
• Excellent organisational and time management skills with the ability to manage multiple tasks and deadlines.
• Strong communication and interpersonal skills with the ability to collaborate effectively across teams.
• Team management and leadership experience is desirable
• Ability to adapt and react quickly to shifting priorities
• Profocient in Exel, Google docs and data analysis
• Salesforce experience is preferable.
• Excellent team player with a collaborative approach to working
• Customer first mindset
• A proactive and results-oriented approach with a passion for driving online growth

ABOUT THE LOCATION

Based in our East London Studios in vibrant Shoreditch with perks and benefits offered from local businesses including discounts on food, shopping and health & beauty. Studio Location. Approximately a 10 minute walk from Liverpool Street Station and a 5 minute walk from Shoreditch High Street.

WHAT WE STAND FOR

The Customer is the Boss We work as one proud team to get the best for our customers

One Team We are joined up and encourage others to share their ideas

We Do What We Say We Will We know our goals, and we work with clear outcomes in mind

We Are Responsible We are self aware, understand the impact we have on others and are positive about the future